Design Alliance participated in “Architecture Month” in April of this year and produced a firm feature for AIA Iowa. Our assigned task was to produce a video to help “promote the profession of architecture within the general public and related industries to increase understanding and raise perception”.
We decided the best approach in achieving a better understanding of an architect’s role was to guide the audience through the basic stages of the design and construction process. Programming, Schematic Design, Design Development, Construction Documents, Bidding and Construction Administration.
We enjoyed producing and directing this video and the collaborative effort it entailed. We also had some help from some local video experts to guide us along the way. We discovered the majority of us are not going to make a career out of acting or theater, but that is okay…we all have a passion for architecture and Design Alliance is fortunate to have a very talented and professional staff to create exceptional architecture for any project type.
Hope you enjoy the video and get a better understanding of our role as architects!